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Maruchan: The Feels

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Maruchan: The Feels

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Maruchan: The Feels

The warmth of a bowl reimagined.

Maruchan: The Feels

The warmth of a bowl reimagined.

Maruchan: The Feels

The warmth of a bowl reimagined.

Client

Maruchan

Media

2D Animation

Role

Director

Production Company

3dar

Intro

Based on the artwork of Masae Takahashi, this ad campaign celebrates the emotional connection of enjoying Maruchan noodles.

Based on the artwork of Masae Takahashi, this ad campaign celebrates the emotional connection of enjoying Maruchan noodles.

About the project

I directed this heartwarming visual journey, blending Masae’s art with the concept of "The Feels." The animation portrays how emotions flow through everyday life, emphasizing how Maruchan noodles bring comfort and joy to every moment.

I directed this heartwarming visual journey, blending Masae’s art with the concept of "The Feels." The animation portrays how emotions flow through everyday life, emphasizing how Maruchan noodles bring comfort and joy to every moment.

Credits

Director: Julián Dorado

Executive Producer: Marco Lococo

Producer: Juliana Mazia

Producer Assistant: Mariana Russo Zamora

Illustration: Masae Takahashi

Animatic: Leo Campasso

Animation: Matias Petroli, Florentina Gonzalez, Diego Ferrero

Animation Assistant: Adrian Peralta

Conformer: Lucho Masdeu

Sound Mix: Juan Ignacio Molina

Music: Cyrille Marchesseau